The Insight Award for Customer Advocacy in Healthcare
Do you work for, or know of, an organization that is especially good at providing information customers of health care services need to make fully informed choices and successful purchase decisions? If so, then put the Insight Award for Customer Advocacy on your radar screen!
First presented in 2006, the Insight Award program honors healthcare communications initiatives that empower customers to make fully informed choices and successful purchase decisions. The judging criteria focus primarily on clarity and transparency, and initiatives encompassing all media types (print, Web, video, etc.) and geographies are welcome.
Follow in the footsteps of the last winner and finalists, all of whom were recognized for their excellent work at the 2007 Healthcare Communications Forum. Details about the next Award program will be made available as part of the rollout of the New Insight Forums. So please watch this space!
Winner
- Aetna, for its Health Savings Account Online Video
Finalists
- EMC, for its Health Care 2007 initiative “Driving Partnership in Health”
- ForeSite Publishing, for its “ForeWard” newsletter for clinical research sites and sponsors
- Health Dialog, for its Web site “Health Crossroads”
- The National Institute on Aging, for its booklet “Stay Safe in Cold Weather”
- Summit Eldercare, for its 2008 Massachusetts PACE Calendar
- Wellpoint, for its MyAnthem Lumenos and MyHealth @ Anthem online tools
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