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It’s Springtime for Marketing and Annuities
Posted March 4, 2014[Note: I’m humming the theme to “The Producers” as I write this blog.] After a long hiatus brought on by the financial melt-down and several years of artificially suppressed interest […] -
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Comcast and TimeWarner Customers in for a Bumpy Ride
Posted February 13, 2014Bloomberg news reported this week that Comcast Corp. has agreed to acquire Time Warner Cable Inc. for $45.2 billion, combining the two largest U.S. cable companies in an all-stock transaction. While […] -
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What Drives Customer Satisfaction? New Research from the Wireless Industry
Posted February 11, 2014J.D. Powers recently released their 2014 U.S. Wireless Customer Care Full-Service Performance Study. Not surprisingly, one of the key findings is that customers don’t like have to call more than […] -
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Rethinking Retirement Communications
Posted January 6, 2014New research from the Defined Contribution Institutional Investment Association (DCIIA) presents new insights on the importance of investor communications and education in the defined contribution marketplace. Starting with rethinking basic […] -
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Retirement Income Communication Award… Winner?
Posted October 25, 2013Wealth2k’s Social Security Wise™ Wins 2013 Retirement Income Communications Award – and leaves us wondering … According to a recent press release, InvestmentNews chose Social Security Wise™ from Wealth2k as […] -
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Buying Business Communications Services
Posted October 23, 2013In my last post, I talked about designing a communication strategy to improve the efficiency of your organization’s document management. Now that you’ve come up with a strategy, you may […] -
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Communications Strategy – Visualizing Campaigns
Posted September 25, 2013Yesterday we reviewed a series of questions that help move a communications strategy from Ready, Fire, Aim to Ready, Aim, Fire. Once you’re ready to start planning campaigns using various […]