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![Recently I’ve been getting a lot of calls from companies concerned about yet another impending hike in postal rates. The natural reaction to every USPS increase is for companies to […]](https://www.insightforums.com/wp-content/uploads/2015/03/Governance-first-200x110.png "Don’t Ignore Business Communications Governance")
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Don’t Ignore Business Communications Governance
Posted September 29, 2018Recently I’ve been getting a lot of calls from companies concerned about yet another impending hike in postal rates. The natural reaction to every USPS increase is for companies to […] -
![With the race to the bottom on price in its third consecutive year, insurance providers must reconsider their options for attracting and retaining their small business customers. With price off the […]](https://www.insightforums.com/wp-content/uploads/2016/08/open-sign-200x110.png "Insurers Give Small Businesses Some Love")
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Insurers Give Small Businesses Some Love
Posted January 11, 2017With the race to the bottom on price in its third consecutive year, insurance providers must reconsider their options for attracting and retaining their small business customers. With price off the […] -
![Yes, indeed it is. This is an unexpected analogy from an unexpected source – but quite apt in my opinion. Last week, Federal Communications Commission (FCC) Commissioner Jessica Rosenworcel compared […]](https://www.insightforums.com/wp-content/uploads/2017/04/Internet-Printing-Press-200x110.png "FCC: “Internet Economy is Our Printing Press”")
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FCC: “Internet Economy is Our Printing Press”
Posted March 4, 2016Yes, indeed it is. This is an unexpected analogy from an unexpected source – but quite apt in my opinion. Last week, Federal Communications Commission (FCC) Commissioner Jessica Rosenworcel compared […] -
![New Channel – Same Story According to a recent report by Frost & Sullivan, “From Mass Marketing to Social Marketing”, social media is helping businesses transform their one directional, push-marketing […]](https://www.insightforums.com/wp-content/uploads/2014/06/PRNewswire-Frost-Sullivan-Social-Media-Report-200x110.jpg "New Report on Social Media Marketing from Frost & Sullivan")
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New Report on Social Media Marketing from Frost & Sullivan
Posted June 26, 2014New Channel – Same Story According to a recent report by Frost & Sullivan, “From Mass Marketing to Social Marketing”, social media is helping businesses transform their one directional, push-marketing […] -
![Over the past decade, assets held in Individual Retirement Accounts (IRAs) have increased steadily as a percentage of all U.S. retirement assets and now exceed those held in employer-sponsored retirement […]](https://www.insightforums.com/wp-content/uploads/2014/03/IRA-rollover-marketing-people-only-200x110.png "IRA Marketers – Victims of Success?")
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IRA Marketers – Victims of Success?
Posted March 10, 2014Over the past decade, assets held in Individual Retirement Accounts (IRAs) have increased steadily as a percentage of all U.S. retirement assets and now exceed those held in employer-sponsored retirement […] -
![A new white paper from Pershing entitled, “Closing the e-Delivery Gap: The 2013 e-Delivery Survey,” shows a significant gap between financial executives who expect investors to adopt e-delivery and the […]](https://www.insightforums.com/wp-content/uploads/2014/02/Obstacles-edelivery-200x110.png "Pershing Study Shows the Adoption of e-Delivery Technologies Still Lagging Despite Client’s Growing Comfort with Email Communication")
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Pershing Study Shows the Adoption of e-Delivery Technologies Still Lagging Despite Client’s Growing Comfort with Email Communication
Posted February 10, 2014A new white paper from Pershing entitled, “Closing the e-Delivery Gap: The 2013 e-Delivery Survey,” shows a significant gap between financial executives who expect investors to adopt e-delivery and the […] -
![Once upon a time it was a big deal if a printer could say that they provided online services. Typically that meant a direct mailer who could also do email […]](https://www.insightforums.com/wp-content/uploads/2013/09/dreamstimemedium_15847743-200x110.jpg "“We Provide Online Services” is Not Enough")
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“We Provide Online Services” is Not Enough
Posted September 3, 2013Once upon a time it was a big deal if a printer could say that they provided online services. Typically that meant a direct mailer who could also do email […] -
![Often printers look at new channels of digital information as “the competition,” but augmented reality presents an opportunity for service providers to enhance print in a way that improves upon […]](https://www.insightforums.com/wp-content/uploads/2013/07/Heinz-AR-ad1-200x110.png "Augmented Reality Can Really Augment Your Business")
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Augmented Reality Can Really Augment Your Business
Posted July 24, 2013Often printers look at new channels of digital information as “the competition,” but augmented reality presents an opportunity for service providers to enhance print in a way that improves upon […] -
![June’s Supreme Court ruling on the Defense of Marriage Act (DOMA) has left many businesses, health insurers and marketers scrambling to define what, exactly, has changed for them. Because the […]](https://www.insightforums.com/wp-content/uploads/2013/07/DOMA-banner1-200x110.png "What does the DOMA decision mean to marketers?")
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What does the DOMA decision mean to marketers?
Posted July 10, 2013June’s Supreme Court ruling on the Defense of Marriage Act (DOMA) has left many businesses, health insurers and marketers scrambling to define what, exactly, has changed for them. Because the […] -
![The sheer number of marketing channels available today can make your head spin. From old-school techniques like yellow page ads, direct mail, and radio spots to the relative new kids […]](https://www.insightforums.com/wp-content/uploads/2013/06/Marketing-school-200x110.png "Going Back to School: Traditional vs. Modern Marketing Channels")
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Going Back to School: Traditional vs. Modern Marketing Channels
Posted June 20, 2013The sheer number of marketing channels available today can make your head spin. From old-school techniques like yellow page ads, direct mail, and radio spots to the relative new kids […]