Research Archive
View All Posts
-
![Advisors should know that affluent investors prefer face-to-face contact and phone calls to digital channels. According to research by John Hancock, three in ten (31 percent) of surveyed investors say […]](http://www.insightforums.com/wp-content/uploads/2016/07/Screen-Shot-2016-07-18-at-1.02.29-PM-200x110.png "Affluent Investors Go Old School")
0
Affluent Investors Go Old School
Posted July 19, 2016Advisors should know that affluent investors prefer face-to-face contact and phone calls to digital channels. According to research by John Hancock, three in ten (31 percent) of surveyed investors say […] -
![J.D. Power Reports: Auto Insurance Satisfaction Reaches All-Time High, Fewer and Smaller Premium Increases Cited Despite steady increases in premium prices during the past five years, auto owners’ satisfaction with […]](http://www.insightforums.com/wp-content/uploads/2014/02/JDPower-mh-200x108.png "Auto Insurance Satisfaction Reaches All-Time High")
0
Auto Insurance Satisfaction Reaches All-Time High
Posted June 20, 2014J.D. Power Reports: Auto Insurance Satisfaction Reaches All-Time High, Fewer and Smaller Premium Increases Cited Despite steady increases in premium prices during the past five years, auto owners’ satisfaction with […] -
0
J.D. Power Releases Wireless Customer Care Performance Study
Posted February 7, 2014The latest wireless research from J.D. Powers was conducted from July 2013 to December 2013. The study is in two parts: 2014 U.S. Wireless Customer Care Full-Service Performance Study—Volume 1 is […] -
![comScore, Inc. has made its latest white paper Marketing to Millennials: 5 Things Every Marketer Should Know available for download (free.) The paper provides important context for understanding the media consumption habits […]](http://www.insightforums.com/wp-content/uploads/2014/02/Comscore-200x108.png "Free Research Download: Marketing To Millennials")
0
Free Research Download: Marketing To Millennials
Posted February 6, 2014comScore, Inc. has made its latest white paper Marketing to Millennials: 5 Things Every Marketer Should Know available for download (free.) The paper provides important context for understanding the media consumption habits […] -
![June’s Supreme Court ruling on the Defense of Marriage Act (DOMA) has left many businesses, health insurers and marketers scrambling to define what, exactly, has changed for them. Because the […]](http://www.insightforums.com/wp-content/uploads/2013/07/DOMA-banner1-200x110.png "What does the DOMA decision mean to marketers?")
0
What does the DOMA decision mean to marketers?
Posted July 10, 2013June’s Supreme Court ruling on the Defense of Marriage Act (DOMA) has left many businesses, health insurers and marketers scrambling to define what, exactly, has changed for them. Because the […] -
![Statistics vary by industry but the conventional marketing wisdom is that attracting a new customer can cost about 7 times as much as holding on to an existing one. When […]](http://www.insightforums.com/wp-content/uploads/2013/06/discussion-200x110.jpg "Holding On: How Health Insurers Can Improve Customer Retention and Loyalty")
0
Holding On: How Health Insurers Can Improve Customer Retention and Loyalty
Posted July 1, 2013Statistics vary by industry but the conventional marketing wisdom is that attracting a new customer can cost about 7 times as much as holding on to an existing one. When […] -
![The sheer number of marketing channels available today can make your head spin. From old-school techniques like yellow page ads, direct mail, and radio spots to the relative new kids […]](http://www.insightforums.com/wp-content/uploads/2013/06/Marketing-school-200x110.png "Going Back to School: Traditional vs. Modern Marketing Channels")
0
Going Back to School: Traditional vs. Modern Marketing Channels
Posted June 20, 2013The sheer number of marketing channels available today can make your head spin. From old-school techniques like yellow page ads, direct mail, and radio spots to the relative new kids […] -
![Does this ever happen to you at work? You know you saw a posting about a research report that would save you a lot of time on your current project […]](http://www.insightforums.com/wp-content/uploads/2013/05/social-media-2-200x110.jpg "Taking Social Media out of Quarantine Boosts Productivity")
2
Taking Social Media out of Quarantine Boosts Productivity
Posted May 28, 2013Does this ever happen to you at work? You know you saw a posting about a research report that would save you a lot of time on your current project […] -
![In April, the Robert Wood Johnson Foundation (RWJF) released a study highlighting declines in employer coverage across all states for which data was available. Only 56 percent of workers 18 […]](http://www.insightforums.com/wp-content/uploads/2013/05/RWJF-study-1365622158937-200x110.jpg "Do 2014 ACA Changes Foreshadow Reduced Employer Coverage?")
0
Do 2014 ACA Changes Foreshadow Reduced Employer Coverage?
Posted May 15, 2013In April, the Robert Wood Johnson Foundation (RWJF) released a study highlighting declines in employer coverage across all states for which data was available. Only 56 percent of workers 18 […] -
![“Results show 69% of U.S. consumers would provide more private information in exchange for more personalized service, higher security against identity theft, and greater simplicity in managing their finances” according […]](http://www.insightforums.com/wp-content/uploads/2013/05/Cisco-banking-infographic--200x110.jpg "Why Bank Customers want a more Seamless and Personalized Experience – and Why They Don’t")
0
Why Bank Customers want a more Seamless and Personalized Experience – and Why They Don’t
Posted May 9, 2013“Results show 69% of U.S. consumers would provide more private information in exchange for more personalized service, higher security against identity theft, and greater simplicity in managing their finances” according […]